Seed-stage VC, UK

Ada Ventures

Venture capital firm · London · Founded 2018

Quick read

Ada Ventures is a pre-seed and seed-stage inclusive venture capital firm, co-founded in 2018 and headquartered in London, UK. It invests £250K–£1.5M in European tech founders across three themes: climate equity, healthy ageing, and economic empowerment. The firm's 'Inclusive Alpha®' thesis holds that backing overlooked founders in underserved markets generates superior returns.

Key facts

Founded
2018
Founders
Matt Penneycard, Francesca Rea
Employees
10-20
Sectors
generalist, climate, healthcare, fintech

Investment thesis

Ada Ventures backs overlooked founders building technology businesses across climate equity, healthy ageing, and economic empowerment, investing £250K–£1.5M at pre-seed and seed stage. The firm calls its approach 'Inclusive Alpha®', arguing that a more inclusive sourcing and selection process surfaces better founders and produces stronger returns.

Recent activity

  • Apr 2026investment
    Ada Ventures participated in Gizmo's $22M Series A round. tipranks.com
  • Mar 2026investment
    Ada Ventures invested in Base8, a financial software company, on 18 March 2026. pitchbook.com
  • Feb 2026investment
    Portfolio company Alvie Health exited — Ada Ventures' most recent portfolio exit as of February 2026. cbinsights.com
  • Nov 2025product
    Ada Ventures launched Deck Genius, an AI-powered pitch deck review tool giving founders VC-level feedback before they approach investors. cbinsights.com
  • Oct 2025investment
    Ada Ventures participated in Jack & Jill's $20M Seed round on 16 October 2025. cbinsights.com
  • Oct 2025investment
    Portfolio company Aerska (formerly Helicon) raised a $39M Series A led by EQT Group's Dementia Fund and age1, with Ada Ventures among existing investors. The round funds systemic RNA medicine delivery to the brain. uk.linkedin.com
  • Dec 2025press
    Ada Ventures published a piece titled 'Finding alpha in inclusive tech', outlining its investment thesis. cbinsights.com
  • Feb 2026investment
    Ada Ventures portfolio company Alvie Health was acquired, marking the firm's latest portfolio exit. cbinsights.com
  • Jan 2026investment
    Portfolio company Boundless was acquired by Payoneer. tracxn.com
  • Jan 2026press
    Ada Ventures published a Hackathon announcement aimed at attracting talent from across the Nordics with a cash prize. cbinsights.com
  • Dec 2025press
    Ada Ventures featured in ImpactAlpha LP/GP coverage on system-level investing, and separately covered by the publication under the headline 'Finding alpha in inclusive tech'. cbinsights.com
  • Nov 2025product
    Ada Ventures launched Deck Genius, an AI-powered tool giving founders VC-level pitch deck feedback. cbinsights.com

Notable investments

Key people

Named individuals at the firm. We don't expose direct email or phone — use their LinkedIn for outreach.

  • Matt Penneycard · Co-founding Partner
  • Francesca Rea · Co-founding Partner
  • Anjali Bhatnagar · Investor
  • Dorothy Chou · Venture Partner (AI)
  • Jasmin Thomas · Venture Partner

Sources

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Frequently asked

What is Ada Ventures?+

Ada Ventures is a pre-seed and seed-stage inclusive venture capital firm, co-founded in 2018 and headquartered in London, UK. It invests £250K–£1.

Where is Ada Ventures headquartered?+

Ada Ventures is headquartered in London, United Kingdom.

When was Ada Ventures founded?+

Ada Ventures was founded in 2018 by Matt Penneycard, Francesca Rea.

What sectors does Ada Ventures invest in?+

Ada Ventures focuses on generalist, climate, healthcare, fintech. They primarily invest in these sectors.

How do I prepare for a meeting with Ada Ventures?+

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Generated by briefthecall.com from public web sources. Last updated July 20, 2026. Each claim is linked to its source above.

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