Jose Silva Canali

Who they are

Jose Silva Canali is Procurement CoE Operations Manager and Project Manager at Adevinta — a Uruguayan-born operator who built two side ventures in Spain: Pitinglish, an AI-powered English-teaching platform for children, and WeBind, an online insurance platform for professionals.

Person

Jose studied International Relations and Foreign Trade at Universidad de la República in Montevideo, graduating in 2011, then completed an MBA in International Services Trade at the Chamber of Commerce and Services of Uruguay in 2012 — a foundation that points squarely toward cross-border operations. He added a Cambridge English certificate and later an INSEAD Executive Leadership Programme, building out the credential stack over time. His early career ran through procurement and logistics at AGA S.A. (The Linde Group) as International Procurement & Logistics Specialist and Strategic Buyer and P2P Specialist, then moved into project management across Sanofi, eDreams ODIGEO, and Turbo 3. He joined Adevinta in August 2021, first as Project Manager, and has since moved into his current role running Procurement CoE Operations. The through-line is a steady climb from trade and procurement analysis into process leadership — each move adding either a new industry or a heavier operational scope. Alongside the employed track he's built two side projects: Pitinglish, an AI-powered platform for teaching English to children, and WeBind, an online insurance platform for professionals. He posts occasionally on LinkedIn — mostly around procurement themes, Coupa software, and supplier management — and holds two Coupa certifications, including a Release 23 cert scored at 93.8%.

Company

The freshest development at Adevinta is the July 2025 announcement that EQT will acquire its Spanish online classifieds operations — Coches.net, InfoJobs, Milanuncios, Fotocasa, and Habitaclia — for approximately €2 billion, with closing expected in Q1 2026. That sale follows Adevinta's own acquisition in 2023 by a Blackstone and Permira-led consortium for $13.4 billion, which also triggered the earlier divestment of Austrian marketplace Wilhaben at circa €500 million. Alongside the divestitures, Adevinta has been in talks to raise €6.5 billion to refinance debt from that buyout. What remains is a leaner European classifieds operator with dominant local brands — leboncoin in France, strong positions in Germany — now focused on transitioning classifieds into a full marketplace model with integrated logistics, buyer protection, and fintech layers.

Market

Adevinta operates in Europe's online classifieds and second-hand goods market, competing directly with eBay Classifieds Group, Schibsted (which holds a sizable stake in Adevinta), Facebook Marketplace, OLX Group (Prosus), and niche vertical startups in motors and fashion. The company holds leading positions in France and Germany through localized brands, though it faces harder competitive conditions in the UK and Benelux. Regulatory headwinds — the EU Digital Services Act, DAC7, and tightening data privacy regimes — are raising compliance costs across the sector, while the broader European second-hand market is projected to reach €1 trillion by 2026.

How they likely show up

  • Dual Coupa certifications (including Release 23 at 93.8%) → invests in technical depth within his domain, not just process generalism.
  • Career path from procurement analyst to CoE Operations Manager, with project management roles at multiple companies in between → builds through structured progression, likely values clear process frameworks.
  • Two active side projects (Pitinglish and WeBind) alongside full-time corporate roles → high initiative outside the job description; probably doesn't wait to be assigned problems.
  • Background in international trade and logistics before moving into PM → likely reads operational problems through a cost and supply-chain lens before a people-and-politics one.
  • Occasional LinkedIn posts focused on procurement and Coupa software specifically → writes to share functional knowledge, not to build a personal brand broadly.
  • INSEAD Executive Leadership Programme alongside an MBA rooted in trade — Possibly signals ambition beyond operational management toward a broader leadership track.

Conversation tips

  • → Reference his Coupa expertise specifically — he's certified twice and posts about it; treating him as a generalist PM will miss the technical specificity he brings.
  • → Ask about his side projects (Pitinglish or WeBind) — they're a signal of initiative and he's likely happy to talk about building outside the corporate context.
  • → The EQT divestiture of Adevinta's Spanish assets is live and relevant — he's operating inside a company mid-restructure, so sensitivity to that context matters.
  • → He came up through international trade and procurement before PM, so framing operational questions around process efficiency and supplier dynamics will land better than abstract strategy.

Toolbox

Openers

  • Open on Pitinglish — he built an AI-powered English-teaching platform for children as a side project, which is an unusually specific bet from someone whose day job is procurement operations.
  • Mention his Coupa Release 23 certification score of 93.8% — he posted it publicly, and leading with that signals you looked beyond the job title.
  • Reference the EQT acquisition of Adevinta's Spanish assets announced in July 2025 — he's sitting inside a significant corporate restructure and that's a real conversation anchor.

Discovery questions

  1. Running a Procurement CoE inside a company divesting major assets — how does that kind of structural change affect how you scope and prioritize operational projects?
  2. What drove you to build Pitinglish specifically — is the AI-for-English-teaching angle coming from the procurement and process side of your brain, or somewhere else?
  3. You've moved across procurement at Linde, pharma at Sanofi, travel at eDreams, and now classifieds at Adevinta — does switching industries change how you approach supplier relationships, or does the Coupa layer make it consistent?

Avoid

Don't treat him as a generalist project manager — his procurement specialization, dual Coupa certifications, and CoE operations scope are the substance of his role, and flattening that to generic PM talk will lose him quickly.

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Sources

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Generated by briefthecall.com from public web sources on July 25, 2026. Each claim is linked to its source above.

Automatically generated by AI from public sources. May be inaccurate or out of date. Remove or correct this profile →