Hasan Naqvi
Who they are
Hasan Naqvi is Director of Product at Product People — a Berlin-based PM consultant who has shipped work for eBay, DeepL, and the World Health Organization, and panelled at Unleashed Summit 2025 on product leadership and AI.
Person
Hasan graduated from Habib University in 2018 — with a cultural exchange year at Florida Gulf Coast University in 2017 — then built his career across a striking range of product contexts before landing in consulting. His employed track ran through AVIV Group (proptech), Skin Analytics (health-tech AI), JetBrains (developer tooling), and MusicHub, picking up roles from Lead Product Manager to Interim Head of Strategy & Go-To-Market. He joined Product People in June 2022, when it was already an established European PM services firm with a community of over 60,000 product managers, and has since risen to Director of Product. The through-line is breadth by design: each stop is a different vertical, a different business model, a different product challenge. He writes actively on LinkedIn and the Product People Blog — his recurring themes are stakeholder management, AI's role in product development, the build-vs-discovery tension, and how the PM role itself is evolving. He moderated a B2B vs B2C product management panel in 2024, spoke at Unleashed Summit 2025 on AI and product leadership, and hosts community events from Berlin to Amsterdam.
Company
Product People GmbH operates as a plug-and-play interim product function — placing Product Managers and Product Owners into companies to drive cross-functional initiatives and fill leadership gaps, rather than selling software or building a product of its own. Its client roster includes names like eBay, DeepL, and the World Health Organization, which signals it works across both scale-ups and large institutions. The firm sits inside a wider community of over 60,000 product managers, giving it a network-effect recruiting and brand advantage that pure staffing firms lack. The most acute external pressure on the model right now is the industry-wide question of what interim PMs are worth when 85% of product leaders are simultaneously investing in AI tools but only 2% are investing in talent development — a dynamic that could simultaneously shrink the market and concentrate demand for senior, battle-tested operators.
Market
Product People competes in the European interim and fractional product management market, where demand is driven by companies needing experienced PM leadership without the cost or commitment of a permanent hire. The macro context in 2026 — economic uncertainty, geopolitical tension, and talent shortages — is a double-edged environment: companies cut headcount (creating interim demand) but also freeze budgets (slowing consulting spend). A newer structural shift is that products are increasingly being evaluated by AI systems before humans interact with them, raising the bar for what good product thinking looks like and, arguably, for what a credible interim PM must bring.
Network
No direct edges are available in the data. Hasan's network can be inferred from his client and event footprint — collaborations with eBay, DeepL, and the World Health Organization imply senior product and strategy counterparts at each, and his panel and summit appearances (Unleashed Summit 2025, Product People panels) suggest connections across the European product leadership circuit. Possibly — his Amsterdam community events point to a Dutch node in that network as well.
How they likely show up
- Career spanning AVIV Group, Skin Analytics, JetBrains, and MusicHub — four very different verticals — suggests comfort with context-switching and a preference for variety over depth in a single domain.
- Active LinkedIn and blog presence on stakeholder management and PM practices → he processes and shares frameworks publicly, and likely brings structured thinking into client conversations.
- Moderating panels (B2B vs B2C PM panel, 2024) as well as sitting on them (Unleashed Summit 2025) → comfortable both facilitating and holding a point of view; not just a participant.
- Role as Director of Product at a consulting firm with 60,000+ community members → community and network building is part of how he works, not a side hobby.
- Interim and consulting track record (Senior → Lead PM Consultant → Director) → likely values speed to impact and clear scoping over long-horizon product ownership.
Conversation tips
- → Reference a specific post or theme — he writes actively on stakeholder management and the build-vs-discovery tension; citing one shows you've done the work.
- → Ask about the WHO or DeepL engagement specifically — working across such different client types (institution vs. scale-up) will have sharpened views worth drawing out.
- → He moderates as well as speaks — don't pitch at him; invite his framing of a question instead.
- → He's embedded in the European product community; references to that circuit (Unleashed Summit, Amsterdam events) will land better than generic global PM discourse.
- → His writing focuses on how the PM role is evolving under AI pressure — come with a specific take, not a generic one, or he'll have heard it.
Toolbox
Openers
- Open on his Unleashed Summit 2025 panel — he joined a public discussion on AI and product leadership at a moment when the data (85% of leaders investing in AI tools, 2% investing in talent) suggests most orgs are getting the balance wrong. Ask where he thinks that lands.
- Mention his stakeholder management writing — specifically the 'cost of noise' framing he's used on LinkedIn — it's a pointed take on a problem most PMs avoid naming directly.
- Reference the World Health Organization client engagement — working inside an institution that size as an interim PM is a fundamentally different challenge than a VC-backed scale-up, and he's done both.
Discovery questions
- When you're parachuted in as an interim PM at a place like the WHO versus a growth-stage startup, what's the first thing you do differently in week one?
- You write about the build-vs-discovery tension a lot — where do you see most companies getting it wrong right now, given how fast AI is changing what 'discovery' even means?
- With 85% of product leaders investing in AI tooling but almost none investing in talent development, what does that mean for the market that Product People is operating in?
Avoid
Don't open with generic takes on 'the future of product management' — he's moderated and spoken on exactly that topic and will want specificity, not a prompt.
Make it yours
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Sources
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Try Brief →Generated by briefthecall.com from public web sources on June 9, 2026. Each claim is linked to its source above.
Automatically generated by AI from public sources. May be inaccurate or out of date. Remove or correct this profile →